Services

Executives engage Wiglaf Pricing in three principle advisory roles: Strategic Pricing Consulting, Pricing Policy Executive Summits, and Pricing Thought Leadership

Strategic Pricing Consulting addresses executives key pricing challenges in detail. Executed by power teams of seasoned and learned professionals, we engage your organization to uncover the key challenges and opportunities facing your firm. Pricing process challenges addressed include technology selection, organizational design, and workflow routines. Pricing decision challenges examine specific price level, structure, or discounting questions in detail.

Pricing Policy Executive Summits are held with the client’s executives to address the key pricing challenges facing the organization. These targeted and brief engagements are led and coordinated by Wiglaf Pricing principles in order to help executives define their key pricing challenges, routes to overcome these challenges, and untapped opportunities to improve pricing practices. We come prepared to lead these discussions. Not only is Wiglaf Pricing led by researchers in pricing, but we also conduct preliminary research on your situation and arrive with a list of key questions to raise and address. Typical outcomes of a Pricing Policy Executive Summit are results-oriented action items and key strategic decisions.

Pricing Thought Leadership addresses specific organizational and decision making challenges in pricing. Whether through providing a keynote speaker at your next management conference in order to motivate and lead executives towards better pricing practices, or through customized price training seminars to address specific challenges and change specific behaviors, Wiglaf 's seasoned instructional leaders are prepared to help your organization improve.


 

 Price Setting
• New Product Pricing
• Exchange Value Models
• Economic Price Optimization
• Elasticity of Demand

Price Management
• Price Variance Management
• Price Promotion Management
• Discount Management

Price Structure
• Two-Part Tariffs
• Complementary Product Pricing
• Versioning
• Bundling
• Yield Management
• Subscription & SaaS Pricing
• Two-sided Market Pricing

Strategic Price Management
• Pricing Organization Design
• Incentive and Policy Design
• Competitive Price Reaction
• International Pricing