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Wiglaf Pricing

Pricing Strategy

Game Theory: The Foundations

Thursday, 25 April 2013

THREE SESSIONS
Singapore Time (Asia) @ 12:00 (12 PM)
Prague Time (EU) @ 15:00 (3 PM)
Chicago Time (US) @ 11:00 (11 AM)

LIVE Online Webinar (No Recordings)

Register Here

Abstract

The core principles of game theory rely on strategic behavior among firms.  The importance of understanding your interdependent market position among competitors allows for educated managerial decisions.  Becoming aware of the market environment, anticipating competitors’ actions and responses, and building predictive models are each crucial in ensuring the firm’s competitive edge.  A deep investigation of the foundations that underpin game-theoretical applications will be the primary focus of this talk.  Interactive experiments during the webinar will allow participants to think strategically and make first-hand decisions under uncertain conditions. 

Attendees Will Learn

  • Learn the necessary components of games depending on scope of analysis and desired objective.
  • Create games based on available information and market setting.
  • Solve strategic games according to predictive response modeling.
  • Understand relevant case studies of prior game interactions.
  • Think strategically and in an interdependent manner.

Speaker: Curry W. Hilton

Curry W. Hilton is a Senior Pricing Analyst at Wiglaf Pricing and an Economics Instructor at Elon University.  He holds a B.S. in Business Economics from the University of North Carolina, a B.A. in Mathematics and Statistics from High Point University, and a M.A. in Economics from Clemson University.  Hilton is a member of the Professional Pricing Society and Decision Sciences Institute. 

Register Here

 

 

PPSSmithHilton

Professional Pricing Society's 24th Annual Spring Workshops & Conference

Game Theoretical Modeling: An Empirical Approach to Competitive Pricing

Wednesday, 1 May 2013

Palace Hotel
San Francisco, California

Register Here

Abstract

Designing game theoretical models to describe competitive market environments is the primary focus of this workshop. Understanding how interdependent market interactions define strategic behavior and affect market health will be of utmost importance. In-workshop pricing experiments among participants will support concepts and demonstrate the impact of interconnected decision making. Case study applications highlighting firms that have successfully implemented game theoretical models to better understand their market presence and evaluate their pricing power will be discussed.

Attendees Will Learn

  • How to design game theory applications to better recognize and respond to competitive pricing pressures
  • How to formulate a new means of defining differential value based on competitive advantage relative to rival firms
  • How to maintain competitive market position through interdependent pricing maneuvers
  • How to effectively communicate pricing announcements with more certain competitor response
  • How to develop appropriate games to model pricing scenarios according to market environments

Speakers: Tim J. Smith, PhD, Curry W. Hilton

Register

Pricing Strategy

Optimizing Prices for International Markets

Thursday, 30 May 2013

THREE SESSIONS
Singapore Time (Asia) @ 12:00 (12 PM)
Prague Time (EU) @ 15:00 (3 PM)
Chicago Time (US) @ 11:00 (11 AM)

LIVE Online Webinar (No Recordings)

Register with bclowe@wiglafpricing.com

Abstract

Pricing products for the global market creates a unique set of challenges. Trade barriers, conflicting regulations, and currency fluctuations alone cause enough headaches. Then there are transfer pricing and accounting challenges. And on top of it all, you have to deal with profit destroying parallel imports. What should the pricing executive do? Tune in as we begin to tackle the challenge of cross-border and cross-regional pricing.

Attendees Will Learn

  • Similarities and differences between pricing for local markets and pricing for international markets
  • The role of transfer pricing and government regulations / trade barriers in pricing for international markets
  • Unique challenges in managing cross regional pricing created by parallel imports

Speaker: Tim J. Smith, PhD

Register Here

 

Wiglaf Pricing

Beowulf Professionals Like
Wiglaf Pricing

“Very engaging & thought provoking. The practical & real world cases that you brought up to explain some of the concepts, made things very easy to understand.”

Karthik P
Genpact Analytics


Wiglaf Pricing helps us create compelling arguments for philosophical change to old-school pricing strategies.  We enjoy learning new ideas with Wiglaf’s unique, dynamic storytelling approach!

Deborah Prickette
Director, Global Strategic Planning & Pricing
Emerson Process Management

Highly engaging and entertaining as they cover strategic issues in pricing.  Nice work also in drawing lessons from history applicable to the issues being discussed…”

John Suparman
Value Proposition
PPG Fiber Glass


“Excellent presentation. Good practical advice for managing price effectively.”

Calin Costian
Product Strategy & Pricing
HP


“Thank you for your insightful session on a different perspective to pricing. Your presentation went through a complex topic yet was easy to understand. “

Prasadkumar Dethe
Program Manager, India
HP


"Thorough and thought-provoking … an academic review of the latest findings in the pricing science; [yet] still they remain highly actionable and very relevant for the business life."

Roberto Bedotto
Pricing Director
Carrier HVAC


"Your presentations cover relevant and practical topics, with practical illustrations to bring your messages to life in an entertaining and engaging way."

Helen Taylor
Senior Global Pricing Manager
Sony Ericsson


"Thank you for another excellent presentation. As is typical of your style, your presentations are heavy on actionable ideas ..."

Shawn McNeil
Pricing Manager
Masco Retail Cabinet Group


“Provocative and relatively sophisticated
compared to a lot of Pricing discussions.”

Wesley Woolbright
Director, Corporate Pricing
Safeway Inc.


“Not only do you learn to fish, you learn to price the fish for the maximum profit.”

John Yoo
Commercial Finance Manager
Crown Bolt, LLC

 

Pricing Strategy Book Release

Pricing Strategy Book Release party photos

From Sunday, January 9, 2011, Buckingham Athletic Club,
Chicago, USA

 

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