About Us

Wiglaf Pricing is a dynamic and growing advisory firm. We are a team of experts focused on helping firms achieve. We apply the latest research in pricing to the client’s situation in order to deliver results that matter. 

For Sales or Consulting Engagements, contact
TSmith@WiglafPricing.com

For Employment Opportunities, Contact
HumanResources@WiglafPricing.com

Currently Searching for Consultant Roles. Enquire by sending your resume.

For more information, contact us at +1 773 395 2983

Wiglaf Pricing Leadership

Tim J. Smith, PhD, Managing Principal

Dr. Smith is the founder and Managing Principal of Wiglaf Pricing and an Adjunct Professor of marketing and economics at DePaul University.

At Wiglaf Pricing, Smith provides strategic pricing support for entrepreneurial and globally established firms in business and consumer markets. At DePaul University, Smith teaches undergraduate and graduate courses in marketing as well as undergraduate economics.

Well-known in the industry as a thought leader in pricing, Smith has presented seminars on pricing to professional audiences throughout the globe. With hard-hitting, focused messages for executives, Smith encourages actions that lead to dynamic results.

Smith began his career as a research scientist in quantum mechanics before his interest in transferring technological advances to societal implementations led to pursuits in business strategy. His focus on pricing is a natural culmination of his deep love of math and his orientation to capturing profitable customers.

Smith is a member of the American Marketing Association and the American Physical Society. He has a bachelor’s degree in physics and chemistry from Southern Methodist University, a bachelor’s degree in mathematics from Southern Methodist University, a doctorate in physical chemistry from the University of Chicago, and a masters degree in business with high honors in strategy and marketing from the University of Chicago GSB.

By Smith

Books

Pricing Strategy: Setting Price Levels, Managing Price Discounts and Establishing Price Structures, 1st Edition
Tim J Smith
ISBN-10: 0538480882 ISBN-13: 9780538480888
344 Pages, Hardback ©2012

Order at Amazon and other purveyors of fine college texts.

Audio

Technology Marketing Center Audio Archive

Title: Pricing to Capture the Value of Technology

With: Tim J. Smith, Adjunct Professor of Economics & Marketing, DePaul University

Subject: Dr. Smith discusses his best-selling new book, Pricing Strategy: Setting Price Levels, Managing Price Discounts & Establishing Price Structures.

Dowload From TMC

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Tim J. Smith, PhD

 

Photo by Roman Cerny